Good day, dear readers of my blog. How is it that some communities join 100-200 people a day, and even contests and promotions do not help others? Why some photos are liked, while others are viewed, they smile affably, and do not even repost. Why in some groups the number of comments reaches an incredible amount, while in others people are quieter than water?
Today we will talk about where to look for interesting topics for discussion in a group, get people to communicate, find an informational occasion and submit information.
The secret to viral marketing
Answer a simple question: Why videos on YouTube, shot on a mobile phone, can get 100,000,000 views, but not more than 2,000 people?
If you find someone who knows for sure the most discussed topics, universal for everyone, then most likely he has already made a lot of money and is hiding in the safest place on the planet so that he is not yanked.
There are rules, basics, but each uses them in his own way. In each individual case, the nuances will be different. Do not seek to find a universal method. Find out the rules, follow them and let each post be a discussion.
However, not all so simple. Let's say you publish interesting news. It may also happen that you will not receive a single like or repost. However, on the same evening, all 2,000 people who saw her in their news feed will come to their home and first of all begin to discuss what they saw in the group in contact.
An acquaintance of mine came to me and told an interesting story that in one small town where Colin Farrell was filming, a local radio station came up with a competition: "1000 euros for the one who brings this actor to the studio."
This news was heard by the actor himself. He was offended, decided to joke or it was all a conspiracy to raise the rating - I somehow don't care. This action could have remained just an interesting and funny idea. However, the actor took the first homeless person by the hand and went with him to the station. The guy was handed the promised money and a little later he found a job.
Not only my friend, but I remember this news and share it with you. The scheme worked.
Stepps concept
Why did my friend tell me this story and I retell it to you? It contains 6 key steps to get people to share information. I'll tell you, it was not me who took them out. I found information in the book: "Contagious. The psychology of word of mouth. How Products and Ideas Get Popular ” Jon Berger and completely agree with them.
You can buy the book if you want on Ozon or Liters ... Unfortunately, you won't find it in the public domain, no matter how hard you fight.
Let's talk about these principles.
Social currency
Any story creates an image of the person who tells it. No one wants to be considered poor or even more stupid. No one will share the information that could compromise him or put him in an unfavorable light.
Some people constantly talk about expensive clothes or travel. This shows the status of the person.
Give others just a reason to talk about TV shows. They do not seek to demonstrate that they have nothing to do and therefore they sit in front of the TV for long evenings. They try to flaunt their own awareness.
If you want your topics to be discussed, think about it. Just as you are worried about “selling” your own product, a group, and increasing brand loyalty, so the person who follows you should, through fasting, raise his own level in the eyes of friends. Then he will talk about you, repost and participate in discussions.
Trigger
The story of Colin Farrell is firmly embedded in my head as an example of great viral advertising. At any moment in my life, as soon as I start talking about viruses, the desire to tell this story instantly arises in my head. Most likely, like the person who told it to me.
A trigger is something like an associative row. You sit with a friend and start talking about travel. Of course, you will remember interesting stories from your life. As soon as we are talking about the laws of a particular country, you will come up with facts read somewhere or told by friends.
Each person has their own hierarchy of interests. Something that can lure him instantly and force him to retell.
Imagine you are a young girl and naturally you want to look good. Suppose you live alone and there is only enough money to pay for a communal apartment. Most likely you buy clothes on Aliexpress and, of course, any shocking story, such as the imminent closure of this site, will force you to discuss it.
However, don't forget about the first point - social currency. Perhaps the young lady will not want to participate in a dialogue that can show that she is buying clothes in China. This will negatively affect her image. Most likely, she will just talk about the news with her close friend and that's it.
Think about what is relevant to your reader now and what topics they are concerned about. If you're starting a tattoo parlor group, don't go around the bush for tattoos. Repost popular events in your city that might interest them, events, new TV series releases. The better you get to the point of interest, the more comments you get.
But do not forget about the main topics of the community, otherwise no one will understand why you suddenly publish information. It's not so difficult, just post a picture or make some kind of appeal to your subscribers.
Be sure to ask questions to engage subscribers in the discussion, otherwise they may not understand how to respond.
Emotions
The story about Colin Farel caused me a storm of emotions.
- Respect for the actor. I got confused, took time to get my ass up and walk to the station.
- Joy for the homeless woman who received the money. By the way, as far as I know, after a while, he even tried to return the money in gratitude.
- Resentment for ours. The abundance of such stories makes me sad, remembering how our media personalities relate to such actions. By the way, this is also a trigger.
Remember the story of how Joseph Kobzon gave an eight-year-old boy a plastic pyramid? Around the same time, Robert Downey Jr. presented a bionic hand to a patient in another hospital, in a completely different city.
Ideally, I advise you to search for news in English. Over time, you will definitely have your own sites - sources.
Write to a girls magazine: take an hour to find and translate a couple of articles from the official website of the American Cosmo. Check out the official Game of Thrones or Marvel website to be the first to know about something amazing. Do you think journalists from popular channels act differently?
You will not spend a lot of time to find useful and relevant information when you have your own database. Monitor your own emotions. What interests you is likely to appeal to your readers.
Herd instinct
Only the lazy, probably, still does not know that the more likes, the more they are put; the more comments, the more they fly from above. What tricks do administrators who are paid good money for their work do not go to - create additional accounts, provoke enmity or struggle in the group. This is, of course, great.
But, to be honest, you can do this only if you are really paid very good money, and therefore you need to imitate the activity. If you work for yourself, then you need to hone your skills and try to get the most real reviews.
So, I don't advise you to develop the herd instinct artificially. In this step, the most important thing, especially for a beginner, is not to make a mistake, which is very often made by careless administrators who want to engrave the inscription on their foreheads: "Reply to comments."
Even if you were given a smiley, do it in response, or rather try to squeeze a few words out of yourself. It would seem, well, what is the answer to the emoticon? But imagine, you are walking down the street, you see a person and greet him. In response, he walks by without even looking in your direction. Nicely?
The man got confused in the same way, pressed a couple of buttons, and in response there was silence. If you want to be written to you more often, do not leave messages unanswered. When I go to the group and see that the administrator is answering all the garbage, I have no questions about whether to write to me.
Utility
Unfortunately, I do not have time to describe in more detail about the remaining two points, I will only briefly go over the main points.
If you want to learn as much as possible and learn how to do all these steps, download the book "Contagious". It contains tons of information, stories and tons of educational materials on how to evoke emotions in people and the desire to leave a comment.
More often than not, people share information about the products they believe in. Your friend won't recommend a movie that he doesn't like. But he will tell you about it so that you don't even try to open it. I have shared with you information about the book, as I understand that it will bring you a lot of new information.
In the story of Colin Farrell, you can also grab a personal interest. My friend understood that sooner or later she might come in handy for one of the articles.
Well, the last step.
History
This is one of the most difficult steps. Some can tell stories, others can't. You want to listen to someone, the story evokes images in your head, and while others are talking, you think about something of your own and wait for your turn to speak.
If you dress your thought in an interesting story, then you are much more likely to get something that it will find its response in the souls of people and the letters under the post.
Well that's all. If you liked this publication - subscribe to the newsletter and learn more. If you have time left, I recommend reading and all about creation.
Well that's all. See you and good luck.
Ended up all the topics for conversation, and you do not know what to talk about now with the guy you like? How, when meeting, to find a topic that will be interesting to both? In fact, finding common ground with a stranger is easy! And we will tell you how to do it. In addition, you will find here a list of universal topics for conversation with any guy at the first meeting, and you will learn how to properly maintain a conversation and what is better to keep silent about.
How often have you seen girls who are able to practically maintain a conversation with a completely unfamiliar man, who are able to listen and ask the right questions? There are few of them, because the ability to conduct a conversation is a complex art, which can be learned throughout life. A beginner immediately has many questions. What to talk about with the guys? Which topics should you choose? What's not worth discussing?
The first thing to think about is the topic of conversation. But how to pick it up if you practically don't know the interlocutor? A great chance to learn more about a guy is to ask him directly about his hobbies. Perhaps your passions will match.
Here's what you should unobtrusively ask him at the first meeting:
- what he does in his free time, his hobbies, hobbies;
- favorite movie, book;
- how he often spends his time - hanging out in clubs with friends, or prefers a quiet rest at home;
- what plans do you have for the future;
- you can ask whether he ever committed crazy, rash acts;
- where he likes to spend his holidays / vacations.
It is quite possible that already at this stage you will find several points of common interest.
Versatile topics for conversation with any guy
If there is no intersection of interests - do not be discouraged, there are several win-win conversation topics that are suitable for communicating with any guy. These topics are:
- Sport. What kind of sport does he do? Does he go to the gym, fitness club, pool? Does he lead a healthy lifestyle?
- His family, relatives and friends. Are there brothers and sisters? Favorite uncles and aunts? Who does he get along with the most? Perhaps he will tell some interesting stories from his childhood. You will be able to tell something about your childhood. It brings together very well.
- Animals. Does he have pets? If not, is he dreaming of having someone?
- Technics. Many guys are fond of technology, they are well versed in electronic news. You can ask for advice, help in choosing a new phone, setting up a computer, etc.
- Gastronomic preferences. All guys love to eat, and this can and should be used.
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Another inexhaustible topic for conversation with any guy is the latest news and events from your city. Here are some examples:
- new films;
- theatrical premieres;
- concerts held in your city;
- music festivals;
- sport events.
- last news;
- discussion of interesting places in which you happened to be;
- trendy nightclubs;
- beaches;
- parties.
In a conversation with a guy, do not forget about the ability to listen to the interlocutor. You shouldn't exclaim after each phrase: “It can't be”, “Wow!”, “Cool!”. Such "stereotyped" cries often sound feigned. Try to calmly and very carefully listen to the interlocutor, you can ask relevant questions.
This should be avoided
Obviously, you cannot continue the conversation on a topic if you see that a man is not interested in it.
In addition, there are so-called “forbidden topics”. Discussing them is undesirable if the guy is not your friend. These topics are:
- His and his past relationships. The main danger of such conversations is the comparison of former and current relationships, which leaves an unpleasant aftertaste and hurts pride. You shouldn't touch on this topic, especially if you practically don't know your interlocutor;
- His failures. Guys take any troubles very hard: failures at work, losses in sports - they are perceived very painfully. Talking about past troubles affects self-esteem. In such a situation, it is better to turn his attention to something positive;
- Bad habits, weakness. If you begin to discuss in a negative way, his bad habits, he will perceive it as a gross interference in his life. This topic should not be brought up at the very beginning of a relationship. Later, when you get closer, you can return to this.
- Politics
- Religion
- Nationalism
Your views on these topics may differ significantly, so these topics should be avoided at first.
In general, if you have come on your first date with a guy, then it is better to talk about something funny and positive. Too serious topics for conversation are better left for later.
In this video, there are some more useful tips:
Finding an interesting common topic for conversation is half the battle, the conversation still needs to be skillfully led. Here are some helpful tips to keep the conversation going:
Many girls make mistakes when communicating with guys. Here are the most common ones:
- Talking about several things at the same time. You should not quickly and often "jump" from topic to topic. This will tire the interlocutor. Focus on one thing.
- Interruption. Many girls make this mistake, trying to make the conversation more "lively", but guys perceive this behavior as aggression. You need to learn to listen.
- Conversation in hints. This is a "feminine" way of conducting a conversation. If you want to make a good impression, be direct. Hints are perceived as a way of manipulation.
- Don't complain. There is no need to immediately complain about a bad life, lack of finances, bad friends, neighbors. This behavior can be pitying. It is much more pleasant to communicate with a positive person. Emphasize your achievements, successes.
About what…. What to talk about? Yes, about everything! Such an answer! Have you ever tried to talk about absolutely everything? There is nothing difficult in such conversations. All you need is a so-called "hook".
- Listen to your interlocutor! See which topics he enjoys talking about.
- Don't interrupt the speaker. Then you don’t have to puzzle over the topics. The person who pours out his soul to you will himself “dissolve” in the topics of conversation.
- Remember what the person talked to you about before (if, of course, you talked before). And start leaning on old topics.
Didn't find anything awesome?
Didn't see any “interesting topics” on the tips?
Especially if you don't use a camera. "Invisibility" liberates people.
My husband and I met my own on the Internet. It so happens that I'm incredibly sociable, like him. But since I found him…. Every now and then the conversational initiative was "attached" to me. I never go into my pockets for a word, so I knew what to say and when. My habit is "interrogative rain". I added Stasik to Friends (on a social network) and immediately started asking questions about a lot. He was probably tired of me in the first seconds. But he did not admit it. What topics were covered?
Our first conversation looked more like a very detailed questionnaire:
- How old are you?
- Who are you according to the zodiac?
- What do you like to do in life?
- What do you like?
- Who do you work?
- Are you in the photo?
- Where you're from?
- Where do you live now?
- Who are your parents by nationality?
- Do you have a brother or sister?
- Where do you work?
- What are your food preferences?
- Do you have a favorite color?
- What kind of women (girls) do you like?
- What do you like to do on the Internet?
- How do you feel about coincidences?
I can go on listing the questions for a long time, but you will just get bored reading them. Speak! And the theme will be found by itself!
How do I find an interesting topic?
If the interlocutor is very uncommunicative caught? Ask directly what the person wants to talk about. So the pastime will be much more interesting.
Interesting topics of conversation are topics that will delight not only your soul, but also the soul of those with whom you love to talk. Is this or that topic unpleasant to you? This does not mean at all that the person who is next to you will have the same "feeling" for her. Try to support all topics, not just those that exclusively inspire you! In this way, you will earn a positive reputation and a positive opinion of yourself.
Our life. How to make it fun and enjoyable? For various reasons, not all people are capable of starting, developing and maintaining natural conversation. Especially if you have to talk with a stranger or someone you are in love with. What to do? There is only one way out - to learn the art of casual conversation. This article contains the most interesting topics and ideas for discussion that will help you navigate in any situation and get the most out of communicating with people.
Start a conversation
For many people, this is the most difficult part of the conversation. Not knowing what to talk about, they start to panic internally, get embarrassed and utter phrases inappropriately. To avoid this, first, take it easy. Communication should be enjoyable, not torment. In addition, your interlocutor may be just as embarrassed and try to come up with interesting topics for discussion in the same way.
The British say that the best way to strike up a casual conversation is to discuss the weather. It sounds corny, but in some cases it really helps to overcome the feeling of awkwardness. Alternatively, you can draw the interlocutor's attention to something happening nearby or outside the window (unusual clothes of a passer-by, an interesting sign).
However, no one can guarantee that the other person will be interested in your comment. Therefore, it is better to act for sure. Most people are happy to share their opinions or talk about how they live. This will not only provide interesting topics for discussion, but also make communication comfortable.
If you don't know the person much, ask:
- about his attitude to any situation;
- about what is connected with his life (where he was born, studied, worked, traveled; what was remembered in those places);
- about children, if your interlocutor is a parent;
- how he met the owners of the house (if you met at a party).
When talking to someone you haven't seen for a long time, ask:
- what did you do, what has changed in life during this time;
- about family, children, work;
- have you seen mutual acquaintances.
When chatting with someone you see often (colleagues, fellow students, classmates), ask this person:
What is interesting to talk about with most people?
Find a general topic:
Good communication is impossible without genuine interest in each other and in the topic of conversation. There will be no problems between friends, but what about unfamiliar people?
Be sincere
If you want to make a good impression on your interlocutor, you need sincerity to what you are told about. Impeccable, but cold manners and a forced smile can hardly win over. Unrestrained chatter, too; who would like to listen to a twenty-minute monologue without a word?
Make the person feel comfortable talking to you. Look for interesting topics for both of you to discuss, ask the person's opinion, and talk less about yourself and only when asked. You can also alternate: a remark about your business is a question for the interlocutor.
A good way to gain sympathy is a compliment, but made from the heart and uncommon.
Discuss relevant
If you are unsure of how to suggest an interesting topic of conversation, consider what you would like to discuss with the person you are talking to. Sociable people themselves will suggest a topic for you, all that remains is to support it with questions. With less talkative interlocutors, you can discuss current news (by choosing something pleasant), new releases from the cinema, or something related to the situation (work, food, skills, cute wardrobe detail, etc.).
Interested in the question
You can use these or any other interesting discussion questions to learn something new about your interlocutor and make the conversation more unpredictable and exciting. Just don't use too many questions, it will make the person awkward. The ideal option is to tie the question to the topic under discussion at the moment. Start a conversation about something, and alternate questions to the interlocutor with small portions of information about you.
Know the pitfalls
What are the best to avoid:
- illness;
- bad habits;
- diet;
- troubles;
- relationships, marriage, children (if you don't know the person);
- parents (what if the interlocutor has family problems?);
- money matters;
- religion, politics, sex and other "slippery" topics in which you can offend a person with a casual remark.
Focus on the interlocutor
If you are communicating in a company, involve everyone in the conversation. Throw in interesting topics for discussion through questions and do not get carried away by long monologues.
If you see that the interlocutor is bored, change the subject and be silent for a while, allowing you to take the initiative. Do not be afraid of pauses in a conversation, because it would be much worse to say something stupid or offend a person with a rash phrase. A short silence will help you relax and think over the further course of the conversation.
If you notice that a topic aroused interest in your interlocutor, remember it so that you can talk about it again next time. If a person, on the contrary, clearly did not like something or seemed boring, take note - do not touch on this issue anymore.
Brief conclusions
The main thing in communication is genuine interest in the person with whom you are talking. In any situation, the most interesting topics for discussion boil down to the following:
And although communication is one of the most difficult things in our life, it can still be learned if you show a genuine interest in what other people are talking about and wanting.
Every day millions of people search and publish on the World Wide Web any article. Each of them has its own reader. There are no exceptions. After all, information is a key element and main value of our post-industrial society. Whoever has information controls the whole world.
Yet despite the potential value of any "piece" of information, there are certain topics that are more popular and interesting than others. If you go deep into the topic, then for each region and for each age group there is a top 10 of the most popular topics on the Internet. But among them you can find many similarities. So what is the most popular topic on the Internet?
Pornography
Absolutely any person (with very rare exceptions) has three basic, one might say, fundamental needs: the desire to live, the desire to eat and the desire to reproduce their own kind. Based on this, it is not surprising where the ranking of the most popular topics on the Internet begins.
Several years ago, it was estimated that searches of this nature in search engines account for about twenty percent. According to the latest data for March 2018, 150 million people scored the query "porn" and "erotica" in the Yandex search engine. Now the demand has dropped somewhat, but 18+ materials will be included in the list of the most popular topics on the Internet for a long time.
When I eat I am deaf and dumb
The second basic need is the need for constant food. Basically, this topic includes, of course, a wide variety of cooking recipes. But here you can easily add articles, for example, "An effective diet for a period of two months", "The ten most harmful foods", "The most useful vitamins that can be found in vegetables and fruits."
Everything is simple here. Both men and women want to be in good shape and occasionally pamper their loved ones with something tasty and, if it's real, unusual. While old grandmother's recipes are gradually going out of fashion, articles from the Internet become the best friends of young and advanced housewives.
Essential questions
The instinct of self-preservation occupies the most important position in the system of human needs. Without him, we simply would not want and could not survive. But how should we act in this or that situation to stay alive?
Any Internet user can easily find the answer to this question. Whom to contact and what to do if the person next to you becomes ill? How to behave in a fire? What if you are taken hostage? What if you are being stalked? What are the basic self-defense techniques? Life is very important for a person.
Entertainment component
All people need to relax from time to time. The support provided by the Internet can be invaluable. Especially in this case children win (or lose, it depends). Computer games were very popular for their time.
Now films and TV series have taken the initiative. For example, for young people, the most popular topics on the Internet include various types of popular culture. In March 2018, 210 million people searched on Yandex for which movie to watch. This is not so little.
And such data is not at all surprising. After a long day at work or school, people need to somehow get away from everything. Movies and TV shows allow them to do this with amazing ease.
Success, fame, money
Many people dream of becoming famous and famous. Dreaming is easy. Everyone is capable of this. It is much more difficult in reality to achieve something. But in this case, the Internet can act as an assistant.
There are millions of articles on how to create your own company, what qualities a future boss needs, how to learn to play on the stock exchange. This information is so accessible that it is surprising how anyone could not use it.
Sport - is life
One of the main hobbies of our generation. Fans spend a lot of money to get to the match of their favorite team or to attend the competition of their favorite athletes. It's no surprise that sports are one of the most popular topics on the internet. For example, if a person did not have the opportunity to watch a hockey match live, now he is able to find out the score with a couple of clicks and review the brightest and most exciting moments of the game.
In addition, among the population of the planet Earth there are not only lovers of watching others do something. No, many people themselves want to do something. If a person does not want or does not have enough funds to attend a special section, he can always independently begin to lead an active lifestyle. Of course, without a coach it is rather difficult, but still real. There are enough resources on the World Wide Web that can tell you how to run correctly, where is the best place to start your workouts, what exercises develop certain muscles, and more.
Bad habits
And how to get rid of them? There is hardly a person who at a certain moment would not like to improve something in himself. Not everyone gets the willpower to go to a specialist or to relatives. But no one on the Internet will judge. There are hundreds, thousands, tens of thousands of individuals with the same problems. And the same number of experts and just kind people who are able and willing to help. How to stop worrying about and without, how to stop biting your nails, how to wean yourself from a cigarette - all this can be solved, there would be a desire, and access to the Internet.
Local tailoring architects
One of the most popular topics on the internet. Someone does not want to pay workers for work that can be done by oneself, someone simply wants to try himself in construction - both of them can find help on the World Wide Web.
Where to buy the cheapest building materials? How to quickly and efficiently renovate an apartment? What tools are most needed in a young couple's home? This and much more can be found among the most discussed topics on the Internet.
Travel, or There and Back Again
It is fashionable, it is prestigious and it is interesting for almost everyone. Tourism is undoubtedly one of the most popular blogging topics on the internet. People are curious to know where is the best place to relax, where is the most delicious food, where are the most beautiful places. This theme also has a huge scope for photographers: spectacular images of exotic or simply unfamiliar places always attract attention.
Now there are a huge number of so-called travel blogs on the World Wide Web. Still would. The topic is rich and very promising. In it everyone is able to open up and find themselves. An active and potentially dangerous vacation for one group of travelers, a quiet and cultural vacation for another. Everyone is happy.
Politics: who rules the world?
From the very beginning of time, people simply could not help but be interested in what was happening around them. This is understandable, because most often the political situation in the world directly affects the lives of ordinary mortals.
The better the situation in the country as a whole, the better the situation of those who live in this country will be. So politics is unlikely to ever go out of style. And there is proof of this. Everyone is familiar with the excitement before the presidential elections in various countries. People argue, express their opinions and assume who will win, read about the personal and public life of many politicians. It is always relevant and interesting.
